Mema is a family owned business born from passion, heritage and health. Decades of family tradition have crafted their unique health product and perfected its use. Their product comes direct from Taroudant, Morocco where the Berber-Sousse family harvests and cold presses the Argan seed into 100% pure Argan oil. Taking this rich history, I developed their brand’s identity through core communication principles and a focused design aesthetic to reach their target demographic. Logos, brochures, packaging , and copy/marketing materials for their website(in development).